MSMIMain Street Market Index
Economic Corridors
Neighborhood Layers
📐 Custom Boundaries
🏪 NEX Connect Vendors
🏗️ Land Use Intelligence
- Aspiring Entrepreneur · $0 – $5K
- Emerging Entrepreneur · $5K – $49K
- Independent Operator · $50K – $299K
- Micro Enterprise · $300K – $999K
- Main Street Enterprise · $1M – $4.9M
- Regional Enterprise · $5M – $20M
- Anchor Enterprise · $25M+
- Unknown (not collected)
Ordinal — concept to anchor. From the wizard's enterprise typology step.
Wilmington · NC
Neighborhood Economy Index
NEI
Newkirknomics Benchmark Framework
Cape Fear Neighborhood Economy
Wilmington & New Hanover County · 45K+ nonemployer businesses across the Cape Fear region · Building the procurement and capital infrastructure for the Neighborhood Economy
Key Metrics
45K+
Nonemployer Businesses
$96M
Capital Pipeline Goal
$36M
Procurement Pipeline
1,000
Entrepreneurs to Map
50–60
Procurement-Ready Goal
30–40
Borrower-Ready Goal
75–100
MBE Pilot Cohort
May 29
NEX Connect
Systemic Gaps
- ●No unified system to map and verify local entrepreneurs
- ●$96M capital not reaching local borrowers
- ●$36M in contracts not yet connected to local businesses
- ●Fragmented MBE supplier ecosystem (City + County + NCDOT)
- ●Lack of structured pipeline for Aspiring → Emerging → Established
Structural Strengths
- ●Active partnerships: City of Wilmington, New Hanover County, NCDOT
- ●Live Oak Bank — major SBA lender headquartered in Wilmington
- ●UNCW + Cape Fear Community College anchor base
- ●Genesis Block + Small Business Coalition local presence
- ●May 29 NEX Connect event launches the Procurement Readiness Pilot
Newkirknomics Benchmark Framework • Wilmington